Tag: headshots for small business owners

Digging out and climbing up in 2021

It’s still bitter cold in north Texas, but the ice is melting and it feels good to be making plans for the future. For a significant number of people, that means a new job or a new business plan as we pivot, adjust and re-focus.

Along with these plans comes the need for business photos, headshots, work environment images and illustrative images of all types as we continue to innovate and work from home (or other places we don’t want to show to the world). We have photographed all sorts of entrepreneurs since the Covid pandemic started –everyone from Etsy.com shop owners to Therapists, Designers and Financial Advisors. All gearing up for whatever business is going to look like as the pandemic retreats and life begins anew.

We’ve even photographed some products for websites and outdoor headshot sessions. Sunny winter days are great for headshots (with carefully positioned architecture in the background) and can send the message that you’re a professional ready to get to work.

When you’re ready to start building your new website (or blog) and it’s time to give your branding a refresh, be sure to start with good photography. That first impression has never been more important. http://www.headshots.teresaberg.com 972-250-2415

Headshot Sessions for Entrepreneurs

Most self employed (or even contract workers) line up as ENTREPRENEURS at some point or other. Whether you sell handmade one-of-a-kind somethings on Etsy.com or you run an executive search firm or own a firm, there are always opportunities to expand your brand with a business headshot.

We offer two different lengths of headshot sessions and it’s frequently the Extended Headshot session (40 minutes in front of the camera for $395 with 4 digital images) that works for entrepreneurs. This extra camera time allows for more than one outfit or “look” –meaning different lighting scenarios – and sometimes even in studio and and outdoors.

Being located in Addison, Texas is a real advantage when it comes to choosing locations as the studio is surrounded by beautiful architecture, parks and outdoor art. We can easily choose from a variety of looks to work with the message you are planning to convey. We can even use a little humor in the midst of a pandemic to grab some online attention for you.

Leaving negative space in a headshot image for the easy addition of text or a quote is a quick way to add professionalism to just “posting an image”
Friendly, but approachable is the look most people want – but did you know the angle of your chin can make you look 100% more confident?
Close up, but off-center, is interesting to the eye and makes the viewer or reader pause and wait for the message. Used with a caption, it’s even more effective. See what I just did there?
Looking off-camera gives a casual, confident approach to a speaker’s photo or a blog. It’s almost conversational without saying anything!

In short, your photos need to work for you in ways you might not even have considered, so it’s best to have a good handful you can use for whatever speaking engagement or guest blogging situation that arises. And don’t be afraid to be creative –it may be just what your potential new client is looking for!

Call us at 972-250-2415 and we will help created the style and the “look book” you need. Visit our website for headshots, here.

New Year + New Look = New Job?

The first quarter of the year is always the busiest for new business headshots and executive portraits. Often it’s just that everyone feels that it’s a waste of time to try and hustle a new job during the holidays when everyone is away with family and taking vacation time.

But in the new year, there’s also a new budget! A marketing/branding/ advertising and yes, hiring budget that kicks in and so it’s time to dust off the resume and freshen up your LinkedIn profile. How do you stand out? We can help you be ready when opportunity knocks.

Be ready for speaking engagements, print media, and press releases with a sharp black and white image.

We shoot crisp beautiful images in our studio in Addison or in your office and always include complete photoshop editing. We want your 2020 business look to work for a variety of purposes –all reflecting your brand.

Visit our website for more samples and information: http://www.headshots.teresaberg.com

Branding for small business with custom photography

When is stock photography a good idea for small business?  Maybe on a temporary basis if you’re working from a home office and don’t have a team in place, in which case all you may need is a headshot.  But a key part of successful branding is promoting what sets you apart. If you’re a small business looking to grow, what you’re really selling is YOU and your team. And we can help.

When you’re knocking on the door at IBM you don’t expect to meet the CEO, but if you’re interested in a more personal business relationship –say you’re looking for a local printing company or bakery — don’t you want to see their working environment on their website? Every small business needs to make that personal connection with their clients and images are key.  And the smart people at Entrepreneur.com agree with me. 

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Lots of BIG businesses spend a lot of money trying to look like small businesses, just to give people the feeling that they’re dealing with a neighbor and not a big, impersonal corporation. Showing your people serving your community builds a sense of trust and encourages those all-important personal referrals that every young business needs –and the cost might be less than you expect.

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Combining a few headshots created on site, with some workplace action shots will make you look like a professionally run organization with some big business smarts. Call our studio for a quote and find out how we can help. 972-250-2415

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