What should a business headshot cost?

Pricing for headshots can be all-inclusive (like our studio) or a la carte. We recently visited several websites that appeared to have a really great $100 headshot, but after looking carefully we realized they were charging extra for some very important features that most clients assume are included.  Their service ended up being $150 more expensive than ours ($375 vs. $225).

Our standard business headshot session is 20 minutes long and for $225 includes two fully retouched digital images. We also offer 24 turnaround and an online gallery at no additional cost so you have the time to look through your proofs at your leisure before making a final decision. We have a brick and mortar studio so when you arrive for your session you have a variety of background and lighting options and we go over samples with you to assure the best result. But not all photographers offer this service. They charge extra for the second digital image, the photoshop retouching and add on fees for quick turnarounds — so compare apples to apples!

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You should always choose a photographer based on the quality of their images, but then make sure you know what you’ll be spending.

What are the elements of a good business portrait? Look for a crisp image with even lighting –for online use you don’t want uneven shadows. Light in the eyes, and no clothing distractions like excessive wrinkly clothes is always important. Good skin tones (orange cast to the skin is a sign of underexposure), eye contact and a general overall attractive smile. A good headshot can work for you for years — but a bad one is just a waste of your time AND your money.

 

Locations for business portraits

Choosing a  location for your business portraits is almost as important as what you choose to wear. If you work from home, you  can still choose a great business look for your next headshot -maybe a bright office lobby with nice furnishings, or an outdoor setting with impressive buildings in the background.  If you’ve got access to a great view, don’t be afraid to use it!

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With a few photoshop edits we can remove distracting elements from the background and give your potential clients a glimpse of what it’s like to do business with you and your firm.  If your partner group or team is needing a more youthful look, we will help you choose a bright more high-tech look to add interest.  Need to add a feeling of prestige? Let’s use a scene with artwork or a courtyard with sculpture or interesting architectural elements.

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business headshot after editing

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With professional lighting, even an interesting piece of art can flatter your people, lend interest and convey a message without distracting from the primary message.  We can help you send the right message.  Visit our online portfolio for more samples:  http://www.headshots.teresaberg.com or call us at 972-250-2415.

Branding for small business with custom photography

When is stock photography a good idea for small business?  Maybe on a temporary basis if you’re working from a home office and don’t have a team in place, in which case all you may need is a headshot.  But a key part of successful branding is promoting what sets you apart. If you’re a small business looking to grow, what you’re really selling is YOU and your team. And we can help.

When you’re knocking on the door at IBM you don’t expect to meet the CEO, but if you’re interested in a more personal business relationship –say you’re looking for a local printing company or bakery — don’t you want to see their working environment on their website? Every small business needs to make that personal connection with their clients and images are key.  And the smart people at Entrepreneur.com agree with me. 

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Lots of BIG businesses spend a lot of money trying to look like small businesses, just to give people the feeling that they’re dealing with a neighbor and not a big, impersonal corporation. Showing your people serving your community builds a sense of trust and encourages those all-important personal referrals that every young business needs –and the cost might be less than you expect.

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Combining a few headshots created on site, with some workplace action shots will make you look like a professionally run organization with some big business smarts. Call our studio for a quote and find out how we can help. 972-250-2415

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