It depends. The obvious answer is to match your headshots to your brand and match your brand to the industry you compete in. But what about standing out in your universe? Do you want to send a subtle message that you’re just a little bit more hip than your competitors? Or that your firm is younger and leaner than the bigger guys? Or maybe than you’re still “young enough?” We can help.
We live in the world of visual cues. Sometimes something as simple as the angle of your shoulders or the color of your clothing sends a message. What type of lighting tells the story that is right for you? Not every business has a marketing department focused on these things. If you need to sit down and study some sample business headshots and discuss the options –give us a call. We’re always ready to offer suggestions and go through the options. We can even help you create a ‘style book’ — because maybe your sales people need a slightly different look than your C suite, or maybe you have multiple uses for your business headshot that require slightly different looks? As your business grows, your new employees can come to us and get the same look, lending continuity and building confidence in your firm.